Hammes readies for big game

first_imgA 2012 undefeated Notre Dame football season has resulted in excitement, celebration and anticipation for the BCS National Championship Game. At a time when students and fans want to show support and represent their home team, it is no wonder that the Hammes Notre Dame Bookstore has stepped up to fill those demands.    “Our main strategy is to ensure that all of our customers’ merchandise needs are addressed,” director of retail operations Keith Kirkpatrick said.   In order to ensure a positive shopping experience, the Hammes Bookstore hired additional staff to meet increasing demands over the next month. Kirkpatrick said a number of items highlighting the undefeated regular season schedule are currently available and a focus has been placed on potential products related to the National Championship Game.  “The release of those products cannot actually begin until the matchup is officially announced on Sunday,” Kirkpatrick said.   There are currently select items available for sale both online and in the store, and additional goods will be introduced during the course of the next week. The bookstore wants to ensure that anyone who wants something can purchase it.   With the Irish victory against USC on Saturday, Notre Dame became the only eligible undefeated team in the BCS. This game caused an increase in online bookstore traffic, but sales actually picked up much earlier, Kirkpatrick said. “It’s been ramping up steadily over the course of the entire season,” he said. “In-store traffic also is stronger than normal at this point in the season than in years past.” Several off-site bookstores were also constructed at away games this year. The first of these was at the game in Chicago against Miami and the second was at the USC game. These chosen locations are based on the criteria of fan-demand and local alumni support. Kirkpatrick said the sales from the off-site bookstores were quite favorable to comparable years.  “The USC game produced the best results we’ve ever had out there,” he said. Sales are strong and the biggest seller over the course of the year is still The Shirt, Kirkpatrick said. Player-jerseys are also favorites among fans in the store, and as a result they can now be personalized at the Varsity Shop.  “Notre Dame fans are some of the most consistent in college football today,” he said. “They don’t need undefeated seasons to support their University.” Contact Caroline Huytra at chuytra@nd.edu,A 2012 undefeated Notre Dame football season has resulted in excitement, celebration and anticipation for the BCS National Championship Game. At a time when students and fans want to show support and represent their home team, it is no wonder that the Hammes Notre Dame Bookstore has stepped up to fill those demands.    “Our main strategy is to ensure that all of our customers’ merchandise needs are addressed,” director of retail operations Keith Kirkpatrick said.   In order to ensure a positive shopping experience, the Hammes Bookstore hired additional staff to meet increasing demands over the next month. Kirkpatrick said a number of items highlighting the undefeated regular season schedule are currently available and a focus has been placed on potential products related to the National Championship Game.  “The release of those products cannot actually begin until the matchup is officially announced on Sunday,” Kirkpatrick said.  There are currently select items available for sale both online and in the store, and additional goods will be introduced during the course of the next week. The bookstore wants to ensure that anyone who wants something can purchase it.   With the Irish victory against USC on Saturday, Notre Dame became the only eligible undefeated team in the BCS. This game caused an increase in online bookstore traffic, but sales actually picked up much earlier, Kirkpatrick said. “It’s been ramping up steadily over the course of the entire season,” he said. “In-store traffic also is stronger than normal at this point in the season than in years past.” Several off-site bookstores were also constructed at away games this year. The first of these was at the game in Chicago against Miami and the second was at the USC game. These chosen locations are based on the criteria of fan-demand and local alumni support. Kirkpatrick said the sales from the off-site bookstores were quite favorable to comparable years.  “The USC game produced the best results we’ve ever had out there,” he said. Sales are strong and the biggest seller over the course of the year is still The Shirt, Kirkpatrick said. Player-jerseys are also favorites among fans in the store, and as a result they can now be personalized at the Varsity Shop.  “Notre Dame fans are some of the most consistent in college football today,” he said. “They don’t need undefeated seasons to support their University.”last_img read more

MuchBetter launches CashDuster to bridge payments and marketing dynamics

first_img Related Articles Submit Interwetten expands instant payment capacity with MuchBetter November 29, 2019 Ecommpay’s Anthony Medica: How fast payouts are key to boosting customer loyalty April 22, 2020 StumbleUpon Share Share Instant payment from MuchBetter to lift Casumo conversion December 18, 2018 Jens Bader – MuchBetterSpecialist igaming payments provider MuchBetter has announced the launch of its new service ‘CashDuster’, which seeks to bridge operator marketing and payment disciplines.A first of its kind service, CashDuster will help incumbents drive engagement at the point of deposit, allowing operators to display leading marketing campaigns and promotions via the MuchBetter app.Offering frictionless, instant and fixed-cost transparent transactions, the MuchBetter app has become one of the most popular e-wallets for igaming consumers.Further capabilities see CashDuster allow marketing teams to optimise targeting of existing campaigns and promotions, launching ad-hoc engagements and push messaging.“CashDuster is a new and totally unique feature from MuchBetter,” said MuchBetter co-founder Jens Bader.“I hope this service cements our reputation as an e-wallet that isn’t afraid to try new things. We’re always looking for ways to add value for its operators and CashDuster allows operators to directly engage with MuchBetter customers within our award-winning application in a meaningful, time-sensitive and interactive fashion. No other payment scheme allows operators or merchants to extend their marketing channels in such way.”MuchBetter confirms that CashDuster will be available to operators worldwide from January 2020, across all 180+ countries in which the firm operates.last_img read more